Track AG1, Ritual, and Bloom pricing. Set LTV-weighted Margin Floors and run win-back offers at exactly the right moment.
At AG1's scale ($600M revenue), a 1% churn improvement equals ~$7.2M/year in saved revenue. Ritual and Bloom compete aggressively at the $40–50/month tier. When a customer sees a $5/month cheaper alternative, most brands have no pricing intelligence to respond intelligently — they either match blindly or lose the subscriber.
AG1 requires email + advance notice to cancel. Ritual and Seed are in-app with no friction. Subscription brands that don't track competitor cancellation ease are flying blind — you don't know how much harder your competitor makes it to leave, and you're not using that to your advantage in retention strategy.
Care/of's June 2024 shutdown created ~50,000–100,000 orphaned supplement subscribers. Brands that ran migration offers captured these customers at 40–60% lower CAC than cold acquisition. The next category disruption will create the same opportunity — but only if you're watching.
Stratify tracks AG1, Ritual, Bloom, Seed, and IM8 pricing changes, promo cycles, and bundle discounts. Know when a competitor runs a seasonal offer that targets your subscriber base — before they do.
Your highest-LTV customers (2-year subscribers) get a wider floor. Your first-month trial cohort gets a tighter floor. Stratify's LTV-weighted Margin Floor targets retention spend where it actually protects your revenue — not blanket discounts to everyone.
When Stratify detects a competitor's promo cadence hitting your subscriber base, it triggers a targeted win-back message to the at-risk cohort — before they cancel. The difference between a win-back offer at week 3 and week 6 is a 2–3x difference in recovery rate.
Connect AG1, Ritual, Seed, Bloom, and IM8 to your monitoring dashboard. Stratify tracks monthly pricing, seasonal bundles, and promo cadence — all in one view.
Define your margin floors by customer cohort. Stratify calculates your effective floor in real-time, protecting the highest-LTV segments while keeping competitive at the acquisition tier.
When Stratify detects a competitor's promo cadence hitting your subscriber base, it triggers a targeted win-back message before they churn. Timing matters — and Stratify gives you the signal to act.
| Feature | Stratify | Prisync | Competera |
|---|---|---|---|
| Supplement subscription pricing tracking | Yes | Basic | Limited |
| Cancellation friction monitoring | Yes | No | No |
| LTV-aware margin floor | Yes | No | No |
| Win-back offer timing intelligence | Yes | No | No |
| Post-Care/of migration tracking | Yes | No | No |
| Churn-sensitive pricing alerts | Yes | No | No |
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